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Mice Asia Net : July 2008
singapore Case study opening beach party NAME: Beach Party TYPE: Opening conference party CLIENT: BY: Sentosa Leisure Group PAX: 2000 BUDGET: WHAT YOU DID: The event started at 6.30pm with welcome drinks, garlands and a percussion band Baracuda Batucada. Guests were entertained with fringe activities along the beach on Sentosa by entertainers including a snake charmer, back massages, balloon hats, fortune telling, and games. There was also a dragon boat race among a few teams. Dinner was a sumptuous affair followed by a speech from the company CEO and award ceremony for the winners of the dragon boat race held earlier. Entertainment continued throughout with performances by Baracuda Batucada and live band Jive Talking. There were also fire twirlers and break dancers to keep the energy up. SPECIAL TOUCHES: The theme of the event was multi-coloured - the entire beachfront was lit with different colours. The gazebos housing the fringe activities were lit with special colours to enhance the overall effect. The whole feel was like a magical beach setting. Special lighting was also set on the islet across the beach. CHALLENGES: Managing last minute menu changes, specially catered food for certain individuals (due to large number of VIPs, all had different preferences); the dragon boat competition was organised after sunset making it a challenge to ensure sufficient lighting allowed for participants to see the route they were racing, thereby ensuring safety; making sure all 2000 attendees fully participated in the fringe activities and dragon boat competition; and finally to ensure that all attendees had a lot of fun! OVERCOMING CHALLENGES: Several light testing [was done] in [the] evening to ensure sufficient light up; appropriate layout of the fringe activities, setting aside sufficient space for delegates to cheer dragon boat competition (yet ensuring their safety), good coordination to ensure smooth flow and not to forget a good emcee! CLIENT’S COMMENT: One of the best beach parties I have ever been [to]. Sentosa’s team were around throughout the event to ensure everything flowed smoothly and their coordination was flawless! T Sentosa proved to be the perfect venue for the event - day and night. miceAsia.net 33 - J U 4 L 2 Y 9 2 4 0 5 0 8 N – Y M D I U C T E S A S E I A . N E C A S O . 8 7